Cold Email Generator
Email Tools
Write personalized cold emails that get replies — not spam. Clear, concise, human-sounding. Free, no signup.
Why 95% of cold emails get deleted — and yours doesn't have to
Cold email fails when it's obviously mass-sent: generic opener, five paragraphs about the sender, vague 'quick call?' ask. The ones that get replies invert all three — a first line that proves you looked at this specific person, one clear value claim in their terms, and an ask small enough to say yes to in ten seconds. This generator drafts inside those constraints: under 150 words, personalisation slots you fill with real research, and a soft, specific CTA.
Cold email tips
- Earn the first line: reference something true and recent about them — a post, a launch, a hire. 'I saw your…' only works when you actually did.
- Keep it under 150 words. A cold email is a hallway pitch, not a proposal; the goal is a reply, not a decision.
- Make the ask absurdly easy: 'worth a 15-minute look?' or even 'open to seeing a 2-line example?' out-replies 'do you have 30 minutes this week'.
- One link maximum, no attachments — both trip spam filters on first-touch email to strangers.
- Follow up twice, spaced days apart, each adding something new. 'Just bumping this' adds nothing; a relevant example or result does.
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Cold Email Generator — common questions
Latest questions readers ask us about this topic.
What's a realistic cold email reply rate?
Well-targeted, genuinely personalised campaigns see 5–15% reply rates; generic blasts sit under 1%. The multiplier is list quality and personalisation depth, not copy tricks — a mediocre email to exactly the right 50 people beats a perfect email to a scraped 5,000.
How long should a cold email be?
Fifty to 125 words — readable in one glance on a phone. Personalised opener (1–2 lines), the value claim with something concrete (2–3 lines), one easy ask (1 line). If you're explaining your whole product, you've written a landing page, not a cold email.
Is cold email legal?
B2B cold email is legal in the US under CAN-SPAM if you identify yourself truthfully, include a working opt-out and a physical address, and honour unsubscribes. The EU (GDPR) and Canada (CASL) are stricter — consent rules apply, so check the recipient's jurisdiction before the campaign, not after.
Related questions
The sub-questions readers ask next — answered, with where to go.
Specificity and tension. A scroll-stopping opener promises a concrete payoff ('the 3-word edit that doubled my reply rate') or opens a loop the reader needs closed — not a vague 'let's talk about engagement'. Front-load it: on most feeds only the first line shows before a cut-off, so the hook has to do its work there. Test several angles for the same post; the winner is rarely the one you'd have guessed.
Style your opening lineMatch the length to the job, then check it against the limit. Instagram captions can run long for storytelling but the hook must land in the first ~125 characters before 'more'; X/Twitter rewards tight, standalone lines; LinkedIn truncates around two lines. TikTok and Reels captions are short by nature. The reliable move is to draft freely, then trim against a live counter so nothing important gets cut.
Check the limit liveFewer, and more relevant, than the old advice. The era of 30 generic tags is over — most platforms now reward a small set (roughly 3–8) that genuinely describe the post, mixing one or two broad tags with several specific, lower-competition ones. Stuffing tags reads as spammy and can suppress reach. Put them where they don't interrupt the read: end of the caption or first comment.
Read the content hubTreat the bio as a one-line pitch, not a résumé. Open with who you help and the outcome they get, add a single proof point, and close with a reason to follow or a clear next step. Keep it skimmable, lead with the words people would search, and reserve any styled text for one emphasised phrase. Links and @mentions stay plain so they stay clickable.
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