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Google Text Formatter

Style Google Business Profile posts, reviews and Q&A answers — clean Unicode that renders on Search and Maps.

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Sans Bold

𝗠𝗮𝗸𝗲 𝘆𝗼𝘂𝗿 𝘄𝗼𝗿𝗱𝘀 𝗯𝗼𝗹𝗱𝗹𝘆 𝘆𝗼𝘂𝗿𝘀.

Sans Italic

𝘔𝘢𝘬𝘦 𝘺𝘰𝘶𝘳 𝘸𝘰𝘳𝘥𝘴 𝘣𝘰𝘭𝘥𝘭𝘺 𝘺𝘰𝘶𝘳𝘴.

Sans Bold Italic

𝙈𝙖𝙠𝙚 𝙮𝙤𝙪𝙧 𝙬𝙤𝙧𝙙𝙨 𝙗𝙤𝙡𝙙𝙡𝙮 𝙮𝙤𝙪𝙧𝙨.

Serif Bold

𝐌𝐚𝐤𝐞 𝐲𝐨𝐮𝐫 𝐰𝐨𝐫𝐝𝐬 𝐛𝐨𝐥𝐝𝐥𝐲 𝐲𝐨𝐮𝐫𝐬.

Serif Italic

𝑀𝑎𝑘𝑒 𝑦𝑜𝑢𝑟 𝑤𝑜𝑟𝑑𝑠 𝑏𝑜𝑙𝑑𝑙𝑦 𝑦𝑜𝑢𝑟𝑠.

Script

ℳ𝒶𝓀ℯ 𝓎ℴ𝓊𝓇 𝓌ℴ𝓇𝒹𝓈 𝒷ℴ𝓁𝒹𝓁𝓎 𝓎ℴ𝓊𝓇𝓈.

Bold Script

𝓜𝓪𝓴𝓮 𝔂𝓸𝓾𝓻 𝔀𝓸𝓻𝓭𝓼 𝓫𝓸𝓵𝓭𝓵𝔂 𝔂𝓸𝓾𝓻𝓼.

Double-struck

𝕄𝕒𝕜𝕖 𝕪𝕠𝕦𝕣 𝕨𝕠𝕣𝕕𝕤 𝕓𝕠𝕝𝕕𝕝𝕪 𝕪𝕠𝕦𝕣𝕤.

Small Caps

ᴍᴀᴋᴇ ʏᴏᴜʀ ᴡᴏʀᴅꜱ ʙᴏʟᴅʟʏ ʏᴏᴜʀꜱ.

Why format text on Google?

Google's surfaces (Business Profile posts, reviews, Q&A, Maps descriptions) all render plain text — but they pass through styled Unicode characters unchanged. A bold opening word or italic product name helps your listing stand out in a Search result crowded with sponsored cards and competitor reviews.

Best practices for Google

  • Bold the first 2–3 words of a Google Business post so it pops in the carousel preview.
  • Use italics sparingly for product names, locations served or limited-time offers.
  • Skip underline and strikethrough — they often render as boxes inside Maps app cards.
  • Heads-up: heavily stylised text can dilute keyword relevance for local SEO, so keep the substance plain.

Format for other platforms

Google formatter FAQ

Yes — Posts, the long description, services, and Q&A answers all render styled Unicode characters as-is on Google Search and Maps.

Yes. Compose the review here, copy, then paste in the Google review box. Most styles render in both web Search and the Maps app.

Google indexes the underlying Unicode code points, not the visual style. Search treats them as different characters, so keep your core keywords in plain text for ranking.

Combining marks (underline, strikethrough) are stripped or boxed by some Google clients. Sans Bold, Italic, Script and Small Caps are the safest universally-rendered choices.

The sub-questions readers ask next — answered, with where to go.

LinkedIn's post box is plain text, so there's no toolbar — the workaround the whole creator economy uses is Unicode bold. Type your line, convert it to bold Unicode, then paste it into your post, comment, headline or About section and the emphasis sticks. Bold just the hook — the part that shows before the “…see more” cut-off — to earn the click. Keep the rest plain so the post stays skimmable and accessible.

Format a LinkedIn post

Instagram collapses the returns you type in the native composer, which is why captions come out as one block. The reliable fix is to add the breaks with a tool that inserts real spacing rather than invisible-character hacks (which can break search and accessibility). Write the caption with the breaks you want, generate it, and paste the result. Put your hook on line one, since that's the part that shows before 'more'.

Open the line-break tool

WhatsApp is the exception — it has its own built-in markdown: wrap text in *asterisks* for bold, _underscores_ for italic, and ~tildes~ for strikethrough. You usually don't need Unicode there. Use a WhatsApp formatter when you want a style WhatsApp's markdown doesn't cover (like small caps or script for a status), or when you're writing once and posting the same text across several apps that don't share WhatsApp's syntax.

Format for WhatsApp

Because that editor is plain-text and strips markup. Markdown (*bold*), HTML tags and rich-text styling only render where the platform explicitly supports them — paste them into Instagram or LinkedIn and you see the raw asterisks or nothing at all. Unicode styling is different: the style is baked into the characters, so it survives any plain-text box. That's the whole reason Unicode formatters exist.

Generate paste-proof styles

Explore the topic cluster

A wider set of formatters and guides on this topic.